At the end of the financial quarter in December, Take-Two’s revenue was $486.8 million. This is down from the $954 million they made in 2014 during the same quarter. Their net income has also taken a hit, dropping from $211.6 million down to $99.7 million. However, Take-Two says that these results were better than they expected.
Take-Two’s virtual currency and DLC category – called “recurrent consumer spending” – now equals 54% of their total net revenue from digitally delivered content, and made up 24% of their total net revenue altogether. It is through this DLC that GTA V has become the company’s biggest cash cow during this quarter, as the multiplayer mode’s microtransactions allow for long term gains.
Other honorable mentions for helping with Take-Two’s revenue include: NBA 2K16, WWE 2K16, and the Borderlands series.